1. 16:46 12th Jan 2012

    Notes: 2

    Tags: Brand IdentityWaterstonesBrandingRetail Design

    I’m happy they went back to the original brand I didn’t really feel that the new rebrand represented the heritage of Waterstones. As @miles pointed out it seem more logical now that its not owned by HMV which is currently in trouble themselves. The apostrophe issue may have to be something we live with on this case.

    I’m happy they went back to the original brand I didn’t really feel that the new rebrand represented the heritage of Waterstones.

    As @miles pointed out it seem more logical now that its not owned by HMV which is currently in trouble themselves.

    The apostrophe issue may have to be something we live with on this case.

     
    1. smallbig-blog posted this